The Importance of Secure Delivery
Delivery matters more than anything when sending texts. Do you know your current delivery rates?
Whether you have just started your journey looking for the right texting vendor for your organization, or you’re a seasoned texting pro who is unhappy with your current vendor and seeking alternatives, look no further: Switchboard has a texting solution to fit your individual needs, with the tools, features, and experience to back you up.
After helping 1000+ clients with their texting projects, our team has developed the best practices to make sure messages get delivered, which is the most important indicator of a quality text message vendor.
Why does delivery rate matter so much?
Delivery rate matters more than anything because undelivered messages = money wasted. It doesn't matter how fast another vendor can get messages out the door, how many flashy features they tout, or how cheap their rates are, because every dollar spent on your text project is wasted if your messages aren't making it to their final destination.
The way a text is written, the time of day you send a message, if it includes a questionable link, and how long a message all cause delivery rates to plummet. Our team has carefully gathered data on what affects message delivery to provide you with the knowledge to make sure your message has the best chance of being delivered.
Sometimes low delivery rates are inevitable, but that's ok as long as you know why. Switchboard tells you why.
A number of clients have made the switch to Switchboard, citing low delivery rates and lack of transparency as primary reasons for their transition. They report that the competition lacked the analytical insight needed to make the adjustments necessary for optimal success. These other vendors sometimes provide top line delivery stats, but they don’t provide granular details on undeliverable messages. We do.
Your Switchboard dashboard provides a transparent, easy-to-understand snapshot of key delivery statistics, including landlines, spam and undelivered messages. In addition to the top line stats available on the dashboard, you can generate a conversation report to review final delivery statuses, tags, error codes when applicable, and more. More importantly, you can always turn to our Knowledge Base or our expert support team if you have any questions about the delivery status of your messages.
Our dedication to your delivery will help you improve your delivery over time.
We provide you with the tools and expertise necessary to take your projects to the next level and make sure you keep a high delivery rate. Check our extensive Knowledge Base for quick answers to your questions, or reach out to our stellar customer support team for more detailed information and guidance.
You’ll find the Switchboard Knowledge Base, containing documentation on messaging best practices, delivery troubleshooting, and other common questions, under the portal help tab. It’s here in the Help tab that you’ll learn how to write stand-out messages that comply with carrier and provider recommendations so your content reaches, and is well received by, your audience.
In the event you do encounter low delivery rates, our support team is there to help. Whether you only have questions about delivery codes and statuses, or you need expert advice on improving your messaging or data, our support team has you covered.
Bottom Line
Switchboard’s delivery rates and reporting practices are unparalleled. When you text with Switchboard, you will be secure in the knowledge that your messages are delivered, you’re well-informed regarding the occasional undeliverable messages, and you will always have the resources and tools you need to continue improving your delivery over time.
If you read this and are unhappy with your current vendor’s performance, contact us at info@myswitchboard.com to take our delivery rate challenge and compare our delivery rates side-by-side with your current vendor. We have never lost this challenge.